What is the cheapest way to get HVAC Sales leads?
What is a HVAC lead? A HVAC sale lead is someone who has shown some recent interest in buying a new furnace, air conditioner, and so on but hasn’t yet committed to it.
Internet HVAC sales leads are a good resource for companies that generate their revenue from selling and installing air conditioning or heating systems. Internet advertising is an effective way to reach potential customers, but it requires having initial contact information like email addresses in order to be successful, or you have to spend a lot of money to buy clicks of people that are searching for HVAC repair and replacement. When you do that, you are not only competing directly for the customer, you are driving up the costs of the leads.
HVAC sales leads are a great way to get in contact with potential customers, but they can be tough to get at a cheap price. HVAC sales leads help you find people who have expressed interest or need for your product and services; this is easier than having to cold-call around looking for those interested in what you offer, HVAC sales leads are people that have expressed interest in purchasing a new heating or cooling system.
There are several ways to get HVAC leads. Your can use direct mail to a list of homeowners in your area, you can use what is called Conquest Marketing to place your ads on Google above your competitor's listing, so that when someone Googles your competitor, your ad shows up above their listing, giving you a chance to explain why they should use you instead. This is typically cheaper than bidding on terms for HVAC replacement.
You can also contact potential customers directly via email campaigns or social media posts explaining why your product/service beats theirs; also include links to any third parties that say you are better.
By far the easiest and cheapest way is to get your hands on their leads. These are the prospects that your competitor spent the money to get as a lead in real time, but likely as not didn't make the sale. Why didn't they make the sale? The most common reason is they never got in touch with the prospect after they got the lead, the prospect didn't answer the phone and the salesperson quit trying. The second most common reason is they stopped following up with the prospect before the sale was made. Sometimes it's an issue of inertia, the prospect simply isn't ready to take an action yet, and the salesperson has moved on to the next prospect.
I personally filled out one of those online forms to get a quote for a new heat pump for my house, to replace the old air conditional and electric furnace. I was a motivated shopper, winter is coming and the latest heat pump will probably cut my air conditioning bills in half and save me 70% on my heating bills over my current old but still working system. After two weeks of waiting, one fellow came out, looked around for a few minutes and gave me a verbal quote for "Probably about $10,000". I never heard from him again. A couple of weeks later, I got a call from a woman who came out, she took down the serial numbers and looked up my current system, did a load analysis, etc and then emailed me an official looking quote for a little over $13,000. Two weeks later, I received a single follow-up email from her, which was better than the first person did, but was it $3,000 better? About six weeks from filling out the initial form I received another call from someone who made an easy sale just by doing a decent job on the sales process and follow-up.
You can get these HVAC leads for just $1 each, in your market area. The leads will be 30 or more days old, and the larger your area the more leads are available. The first step is to get a count of how many leads are in your area and how old they are. Then you can decide how many leads you want to get. If the leads work well for you, you can keep getting them each month or just use them in the spring and fall to keep your people at full capacity during their seasonal slow times.
With these leads you get: Full name, full address, phone number, email, Lead Id (The proof it was a real lead), roof type, property type, IP address and the date they filled out the form, this is all the information you need to follow upon the lead.
HVAC Leads are available in the following states: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire,
New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina,
South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, and Wyoming.
You don't have to get leads from the entire state, but the larger your area, the more leads will be available.
Fill out the form below or call us today at 618-589-3886.
Internet HVAC sales leads are a good resource for companies that generate their revenue from selling and installing air conditioning or heating systems. Internet advertising is an effective way to reach potential customers, but it requires having initial contact information like email addresses in order to be successful, or you have to spend a lot of money to buy clicks of people that are searching for HVAC repair and replacement. When you do that, you are not only competing directly for the customer, you are driving up the costs of the leads.
HVAC sales leads are a great way to get in contact with potential customers, but they can be tough to get at a cheap price. HVAC sales leads help you find people who have expressed interest or need for your product and services; this is easier than having to cold-call around looking for those interested in what you offer, HVAC sales leads are people that have expressed interest in purchasing a new heating or cooling system.
There are several ways to get HVAC leads. Your can use direct mail to a list of homeowners in your area, you can use what is called Conquest Marketing to place your ads on Google above your competitor's listing, so that when someone Googles your competitor, your ad shows up above their listing, giving you a chance to explain why they should use you instead. This is typically cheaper than bidding on terms for HVAC replacement.
You can also contact potential customers directly via email campaigns or social media posts explaining why your product/service beats theirs; also include links to any third parties that say you are better.
By far the easiest and cheapest way is to get your hands on their leads. These are the prospects that your competitor spent the money to get as a lead in real time, but likely as not didn't make the sale. Why didn't they make the sale? The most common reason is they never got in touch with the prospect after they got the lead, the prospect didn't answer the phone and the salesperson quit trying. The second most common reason is they stopped following up with the prospect before the sale was made. Sometimes it's an issue of inertia, the prospect simply isn't ready to take an action yet, and the salesperson has moved on to the next prospect.
I personally filled out one of those online forms to get a quote for a new heat pump for my house, to replace the old air conditional and electric furnace. I was a motivated shopper, winter is coming and the latest heat pump will probably cut my air conditioning bills in half and save me 70% on my heating bills over my current old but still working system. After two weeks of waiting, one fellow came out, looked around for a few minutes and gave me a verbal quote for "Probably about $10,000". I never heard from him again. A couple of weeks later, I got a call from a woman who came out, she took down the serial numbers and looked up my current system, did a load analysis, etc and then emailed me an official looking quote for a little over $13,000. Two weeks later, I received a single follow-up email from her, which was better than the first person did, but was it $3,000 better? About six weeks from filling out the initial form I received another call from someone who made an easy sale just by doing a decent job on the sales process and follow-up.
You can get these HVAC leads for just $1 each, in your market area. The leads will be 30 or more days old, and the larger your area the more leads are available. The first step is to get a count of how many leads are in your area and how old they are. Then you can decide how many leads you want to get. If the leads work well for you, you can keep getting them each month or just use them in the spring and fall to keep your people at full capacity during their seasonal slow times.
With these leads you get: Full name, full address, phone number, email, Lead Id (The proof it was a real lead), roof type, property type, IP address and the date they filled out the form, this is all the information you need to follow upon the lead.
HVAC Leads are available in the following states: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire,
New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina,
South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, and Wyoming.
You don't have to get leads from the entire state, but the larger your area, the more leads will be available.
Fill out the form below or call us today at 618-589-3886.